Where are you based?

I live in Toronto and I shoot both Outdoor and Studio.


I would like the photo session to be at my home or location of my choice. Will you travel?

I typically shoot in specific locations within North York and Downtown, within walking distance to the Office. However, I’m happy to travel reasonable distances, subject to an additional $75 travel costs within the GTA. Please inquire for details.


What time should I schedule my photoshoot?

For Outdoor Portrait sessions late afternoons are the best. In photography we refer to the few hours before sunset as the golden hours or “magic hours”. In the winter, you can shoot almost anytime of day, because the sun is so low in the sky and the snow (if present) can act as a big soft reflector. Also, if it is overcast day – the light is flattering all day. Studio sessions can be scheduled anytime after noon.


How long in advance should I book my session?

A minimum of 2 weeks, recommended is 3 weeks. I generally book weeks and sometimes months in advance as it is never too early to sign up for a session (especially for busy seasons like summer or for newborn sessions). If you have a desired date in mind, please be sure to book as early as possible to secure that date.


What types of payments do you accept?

Accepted forms of payments are: Email Money Transfer (EMT), Cheques (1 week delay), Cash or PayPal (Paypal fees applicable).


Where will the shoot occur?

Session may take place Downtown or North York. You have a selection of beautiful backdrops ranging from the Lakeshore, the Lake, Park, Buildings, CNE grounds and much more.


Do I need to sign a contract?

Yes, all clients are required to sign a contract with Sin-Design & Photography prior to Session.


When should I book my pregnancy / maternity portraits?

The baby bump get nice and big around the 7th or 8th month and yet you are still comfortable to enjoy a great shoot! This is the ideal time to book your pregnancy photography session. As babies tend to run on their own timeline, it’s probably best not to leave it much later.


When is the best time to book a portrait shoot for my newborn?

The best time to photograph a newborn is between 6-10 days after birth. Ideally this requires the Dad or Mom to schedule the session as soon as the baby is born (or days before due date) to ensure date availability.


I’d like to have a family session, but I’m afraid my kids won’t cooperate.  What do I do?

Since the session is all about your family doing normal activities and having a good time together, I keep the atmosphere light and all focus on making things fun.  During our consultation, you can tell me about your kids and we’ll plan the session around what they’ll enjoy.  I’ll also send some ideas to keep in mind, and we’ll be sure to go over any specific concerns you may have in our consultation before the shoot.


Do you do weddings?

I love to shoot couples in love and engagement sessions but currenlty I do not shoot weddings. However I would be happy to refer to you some talented colleagues in the field who do specialize in Wedding Photography.


Do you offer Makeup prior to the portrait session?

No, however if you wish to hire a professional make up artist for the shoot, I can certainly recommend someone for you. Alternatively you can also schedule a makeup session with popular retailers such as MAC Makeup or Sephora. They offer free make up application with a minimum purchase. See those stores for details.


Can we include our pets in our family portraits?

Absolutely! Pets can be such a big part of our lives and so including your pets in your session is a great idea. I suggest bringing treats and toys for easy management on the shoot. Also suggest to bring a friend or relative who can watch your pet while not being photographed so you aren’t distracted or stressed during the session.


Why is a pre-shoot consultation important?

Many reasons! I get to learn more about you and listen to what you would like to do with your session. Every session is beautifully unique, as are the people in it. So by learning more about you I can create the ultimate photography experience that’s catered to your unique goals. Some of the things we may discuss are: the purpose of these photographs, what you’d like to do with the photos (whether you need digital files or prints), best wardrobe selection, colour influences (if the pictures are to be printed and placed in specific home decor), location, date and time. We’ll also go over any questions or concerns you may have. And finally, I will happily share tips and tricks to make the session fun and stress-free.


What is ‘post-production’?

Typically, the post-production phase of photography takes longer than the actual session because it includes the careful culling of images, editing, color correction of each image and so much more. Why? Because being a perfectionist, I expect the work that you receive to be just right. To learn more please see this question.


Can I have location and/or outfit changes?

The short answer:  Sessions last up to one or two hours (based on your package), and we can use that time however you wish.  The real answer depends entirely on your goals.  These photos are about who you are and how you spend time with those you love.  It’s ultimately your interactions and expressions that will make you treasure an image, not so much what you’re wearing or where you’re standing.

In our consultation, we’ll discuss what “look” you’re after for the shoot.  We typically designate an area – your home, our studio, a beach…  (Newborn shoots tend to take place in studio.)  This approach allows you to relax into the session and enjoy yourself while I create a wide variety of images. Depending on your goals for the session, a change or two may be in order, but the more changes you make, the less time we have to simply interact and have fun.  The best photographs are created when you’re having a great time and not worrying about what’s happening next.


What if I cancel or reschedule?

I know that life can get crazy and that sickness might creep up on you. Please try to contact me at least 48 hours in advance in the event that you need to reschedule. We will find a time for you! If notice is not given within 48 hours, you will forfeit the session fee.

If your photo session has to be cancelled, your session fee is non-refundable. If any other payments have been made above and beyond the deposit, those will be refunded to you. Once your session fees are received, I turn down any other sessions for that time/date. The session fee guarantees that your booked time is held exclusively for you.

In the event of inclement weather or emergency, I maintain the right to reschedule.


When can I see my pictures?

I want you to enjoy your photographs. To help you have the best photographs in the best format as quickly as possible, I will contact you soon after your portrait shoot to arrange a viewing session at the Studio. The aim of this session is to show you what is possible with your photographs.

I will arrange the viewing session (post-session) for a time when all the decision-makers can be present. You will be able to see the pictures on our large screen and see their true potential. There will be no ‘hard sell’ ~ I let the images and products sell themselves! You can order at the viewing sessions, and there is a 10% discount should you wish to place your order at this time. Please note that full payment is required to begin the ordering process.


How many images will I receive?

The exact number will vary. I take many photos during the session, and afterwards I select the very best to edit. These selected images are then retouched by hand to bring the image to its full potential. Every image you will see represents the best of the session. Overall, I don’t shoot simply for volume of photos, I shoot so that you will get high quality images that you can hang in your home with pride or display as a profile photo. People who commission images from me are not expecting to hire a person who can mindlessly click through the entire session and hand over all photos, instead they value my carefully crafted work and trust my eye to create and select the best for them.

No matter how many images are created, I find that my clients consistently seem to have ten to twenty absolute “favourites” that they want to print and use frequently. Depending on the package you select, for most sessions I guarantee 40 images by contract, though many people end up with 50+ to choose from.


Can I order the digital files of my images?

Yes! Although every print and/or product purchased will include the small, web-ready digital file versions with my watermark for you to share. These web-ready images may be shared online (via Facebook, LinkedIn, etc) as long as the watermark remains intact. Please note that the web resolution images are not print quality.  If you would like to have the ability to print your own images, fully finished high-resolution digital files (with a print release) are available for purchase. This option is perfect if you prefer to fulfill your own print orders, create your own art or just to have them for safe, archival purposes.


What’s the difference between a ‘low res’ and ‘high res’ image (res=resolution)?

High Resolution means the image has more “dots per inch” (dpi), and the photo or image can be decreased to any appropriate size, and the image will still look exactly the same without the image looking too pixelated and fuzzy. High Res images are usually meant for printing.

Low Resolution mean the image has a lower “dots per inch” (dpi). Because of space and time, most images on the web are at 72 dpi. Having a lower resolution means less download time for smaller photo/images. While high Resolution photos/images are LARGER, and takes a longer time to download.


What is the difference between EDITING and RETOUCHING photos?

The process of Editing images involves culling the images from the session, removing photos are that unusable (like blurry, out of focus, blinking eyes, etc). The images are then put through a series of tasks if needed – some of which are straightening, cropping, exposure correction, adjusting temperature, white balance and saturation. I do this manually which allows me to make these adjustments to each individual image as I see fit and is something I can proudly show to the client. Unedited raw files or SOOC (Straight Out Of Camera) files are never delivered to the client.

The process of Retouching can be Basic or Extensive – it all depends on what the situation calls for. Basic retouching includes further adjusting exposure, removing blemishes, decreasing the severity/removing under-eye circles, or removing distracting elements from the background. Extensive Retouching can involve anything from adjusting misaligned tie, removing harsh shadows, removing fly away hair, “slimming”, etc. Retouching is offered as a FREE service to any digital file purchase. You also receive 3 Retouched Images of your choice as part of the full High-Res CD purchase. Additional images can be Retouched for a small fee. Please inquire for rates.

See example below for a better understanding.



See below for animation of the before/after.



Do you retouch all the photos you give us?

I do EDIT each image individually to make sure the color, saturation, and lighting are true, also to polish and enhance what is already a great photograph to begin with. However I do not retouch all photos. Retouching is a much more labor intensive task that is offered FREE as part of any digital file purchase and CD purchase. Retouching can also be purchased “a la carte”. Please inquire for details.


Do you have Gift Certificates/Vouchers available?

Of course! There’s no greater gift than one that lasts a lifetime. To see the type of portrait gift vouchers offered check out the Gift Certificate page for options.


What other kinds of sessions do you do?

Here’s an extensive list photography service I provide:

  • Engagement Sessions
  • Family
  • Cake Smash (Child’s First Birthday)
  • Maternity
  • New Born
  • Personal Portraits
  • Professional Headshots
  • Products
  • Food
  • Pets


Does sales tax apply?

Yes! As a resident of Ontario, I am required to charge 13% hst.


How much can I expect to spend on my custom photography session and products?

My clients spend between $400 to $1200 on their custom portrait experience.


Who has copyright to the images, and can I buy the photographs on a CD?

Whilst your privacy is always my top priority, the copyright for all photos remain that of Sin-Design & Photography. I retain the copyright to all my images. However, you are welcome to buy individual images or the complete set of print-ready digital files on CD, which can be taken to any photo lab for prints. You will be granted a license to reproduce the images for your personal use, or to give to family and friends. You are not permitted to enter the pictures into any competitions, or to sell them onto third parties such as stock libraries.


How do I book a portrait session?

Head on over to the Investment page to select the Session that matches your needs and purchase the booking session. You will then be able to schedule a date for the portrait session. Please feel free to contact me if you have any questions.


My question is not listed here?  Head over to the Contact page and ask away!